Enlightened Conflict

businesses running hard

August 18th, 2017

company culture die trying

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“To think is easy. To act is difficult. To act as one thinks is the most difficult.”

 

Johann Wolfgang Von Goeth

 

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“But if these years have taught me anything it is this: you can never run away.

Not ever.

The only way out, is in.”

 

Junot Diaz

 

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Well.

 

Almost every business I have ever crossed paths with has claimed they were flee run awayrunning hard. Shit. I have never met a business that said “well, we don’t believe in running hard … we are walkers.”

 

Trust me when I say most businesses do not really run hard.

 

I know that because once you have <a> seen and experienced a company that runs hard everything else will look slow and <b> we have all ‘run hard’ in selected moments in our business career but 99% of those companies also say “it is not sustainable” and 99% of the time run at a lower gear.

 

That said.

When a company is running hard there is a slightly odd dynamic that almost always occurs … wondering whether it is worth it.

 

Yeah.

 

When a company is running hard, working hard and doing hard things daily it can be easy to wonder whether it is worth it. Wonder if you are reaching objectives fast enough, doing the right things and whether you are actually getting closer to where you want to be.

 

By the way … this wondering is often exacerbated by poor managers and management who constantly create a false sense of urgency and manage deadlines like a caffeinated rabbit.

 

Regardless.

 

I feel relatively confident most managers fuck up how they address the wondering.

 

This happens because we inherently want to show people they reached something … a goal, a milestone or some ‘finish destination’ when , in reality, progress is the value you should be showing them to show a causal relationship to the energy they are expending. They are running hard, you are asking the company to run hard … you want to show them a often as you can that they are actually making some progress.

 

We fuck it up because we just aren’t taught that it is okay to let them know … “well … we are lagging behind on some sales objectives, but this doesn’t mean someone is doing something wrong, or you aren’t working hard enough or 19 speak the truththat some competitor is doing some magical thing better than we are.”

 

We fuck it up because most of us do not know how to deliver that message well.  most of us make it sound like we are chasing some unrealistic goal, or maybe we throw in some false sense of optimism or maybe we actually create some ‘midway milestone’ which actually encourages people to maybe invest a little less hard, a little less running and a lot more ‘maybe that is enough.’

 

When your people are running hard you don’t want to tell them that it is … well … going to be hard and that is why you are actually running hard.

But you have to tell them.

 

Well.

You have to if you want them to keep running hard.

 

Tell them: You are asking people to change – and change is hard.

 

Most businesses aren’t just selling shit <something> they are asking a potential buyer to change – change current product, supplier or behavior. While change change self getting better and worse same timereally is hard … we get better at explaining how this change we are asking them to do … is easier than they may perceive every day. Sometimes we have to weave our way through objections and sometimes we have to hammer our way through objections … but everyone, every sales person, service person, management, support staff and anyone who interacts with current and potential customers are doing their part today and doing even better the day after.

 

And while asking someone to change is hard actually implementing the change is harder. I sometimes believe most businesses are in the change management business more than anything else.

You have to tell them you know that no one is better at explaining why that change is good and how that change can occur.

The truth is when you are running hard, and not running simply for running sake, people get better at this every day.

 

The truth is we are not where we want to be but getting there … and getting better at getting there.

 

Next.

 

Tell them: You are asking people to believe what you already know – and educating is hard.

 

Even if your company is good, really good, and even if your company is the best, the leader, every company does have competition. People just don’t believe you just because you are the best or the leader – and most of your people know that <no matter how frustrating it is>. In today’s skeptical world people just don’t say “oh, okay.” And, frankly,  we don’t want someone to say “oh, okay” when one of our competitors makes a claim.  We shouldn’t, and don’t, expect our customers and potential customers to simply believe everything we say. This means we need to educate and consistently address each question and request as if each answer is THE one which will make them a partner of our company.

 

The truth is we are not where we want to be but getting there … and getting better at getting there.

 

blanace greater good matters do

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“If in a company you change nothing, you are sure to fail.

 

If you change everything you are sure to fail as well.

 

So the art of winning resides in your capacity to draw the fine line between what should be changed and what should not.

 

=

Jean Marie-Dru

——

 

Look.

 

Running hard is not the same as running fast. But businesses are impatient, in general, and absolutely over-the-top impatient if they feel like they are running hard.

 

This means you have to tell them some truth about themselves and the company.

 

I doubt you will ever get to where you want to be as fast as you would want. I imagine every leader in every industry is always perpetually dissatisfied in this way. I imagine every adventurer, every explorer and every innovator is always perpetually dissatisfied in this way. I imagine this is partially what makes an average company great – you understand that tomorrow’s company will be a little bit better than the company today.

Our sales will come. They will never come as fast as you want but our company doesn’t just work hard, you work smart and success is ours whether it arrives in small steps or great leaps.

 

 

Anyway.

 

I have away said this — part of what makes a company great is that feeling of dissatisfaction.

 

A great company wants to be more agile, move faster, and retain that perpetual feeling that they can always do more and be better.kitchen-table-great-idea-concept-lead

 

A great company has a spirit that drives them and gives everyone the sense that tomorrow is another opportunity to be better than today.

 

A great company, typically, does run hard but, maybe most importantly, has a leader who can breathe constant oxygen into the runners in a way that is neither false nor insincere.

 

Not everyone who says they are running hard are really running hard but if you are in a company who is … I can almost guarantee the organization will explode without good leadership and will be an Olympian marathoner with good leadership.

do you ever lose wanting the fairy tale?

August 14th, 2017

 

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graffitti talent

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“Let me never fall into the vulgar mistake of dreaming that I am persecuted whenever I am contradicted.”

 

Ralph Waldo Emerson

 

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“We cling to our fairy tales until the price for believing in them becomes too high.”

 

Ransom Riggs

 

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So.

 

hope i want the fairy taleI came across this “I want the fairy tale” gif on a tumblr site <from the mediocre movie Notting Hill with a fabulous British cast> while looking for an image and I ignored it for awhile … and then kept coming back to it.

 

 

I kept thinking … “wanting the fairy tale”.

 

Now.

 

I didn’t mean a ‘love fairy tale.’

Nor, as I have written before, am I discussing the importance of fairytales, the stories, themselves.

 

I am thinking more as in ‘your fairy tale.’ As in “doing something that matters” or “be anyone you want” or “being important” or “being on the front cover of Time magazine” or … well … whatever fairy tale you believed was possible when you were young.

Maybe we could call it “your dream.”

 

I guess I don’t care what you call it … but … do we ever really lose wanting the fairy tale?

 

I tend to believe somewhere within us … well … maybe the 90% of us every day schmucks who never really reached the ‘fairy tale’ we may have envisioned in youth … that we haven’t really completely given up 100% of the desire for “it all” … or “the fairy tale.”

 

Now.

 

That said.

 

I don’t really agree with good ole Ransom when he says we cling to our fairy tales until the price.fight for the fairy tale does exist

 

I don’t agree because I actually believe we don’t cling to them … we more often let them slip away under the guise of “Life.”

 

 

I say slip away despite the fact it may seem like we have given it up.

 

 

In fact … I would guess the majority of us have shoved that ‘fairy tale’ deep back into some dusty corner of our mind because … well … we have shit to do and shit to deal with.

But I don’t think we should confuse that as “not wanting our fairy tale.”

 

To me.

 

This is simply reality shouting so loud that our fairy tale cannot be heard.  Its there. It just loses its voice the older and older we get.

 

But here’s what I think I know <and I could be wrong>.

 

  • Your fairy tale is always there

 

I truly believe if you had a real dream, kind of the ‘fairy tale you wanted’, not some silly childish dream … it never goes away. In fact … I think it actually whispers n your ear more often than you are most likely to admit. What I mean life whispers listen closelyby that is it whispers … and we purposefully ignore it as “silly”, unrealistic, ‘that was then’, ‘when I was young and naïve’ and … well … pick your silencing mechanism. We have a zillion different ways to muzzle our fairy tale.

 

On occasion … maybe in a moment of reflection … we actually pull it off some dusty shelf, dust it off, wonder if it still represents the fairy tale we thought it could be <and we could be> and maybe even listen to its whisper for a while.

 

Regardless.

 

Even if you do not hear it … it is still there.

 

Even if you only hear a whisper … it is still there.

 

Even if you believe you have moved on and its voice is not worth listening to anymore … it is there.

 

Which leads me to …

 

  • A fairy tale has no expiration date

 

Fairy tales do not really die. They can live forever. I think we confuse death with “we have quit on it.” now. “Quitting on it” can take on a number of extremely viable good looking high quality t-shirts.

 

Everyday life.

 

My existing career.

 

I am too old to change direction.

 

Its too late.

 

I have too many responsibilities for what I think is a ‘just me’ decision.

 

All of these t-shirts look frickin’ good on you when you look in the mirror.

 

But none of the t-shirts represent the death of your fairy tale … just something that can cover it over. A fairy tale has no expiration date.

And with that said … the only thing stopping you from pursuing your fairy tale is time <depending on your existing starting point and what you may need to do to attain your fairy tale>.

 

Uhm.

 

I think my point today is I am fairly sure most of us had some fairy tale which means that we actually still have a fairy tale.

 

I think my point today is that I am fairly sure most of us believe Life has persecuted us by persecuting our dreams and fairy tales.

 

I think my point today is that I am fairly sure most of us are making a vulgar mistake.

 

Fairy tales don’t go away, we don’t really stop wanting them and they really have no expiration date. You may find yourself at 30 going “time to go for my fairy tale” … or maybe you do so at 50 or at any age.

 

I think we forget that we really do want ‘the fairy tale’ because … well … ‘fairy tale’ sounds so “what kids think.”  fairy tales are more than true

 

That is a mistake … a vulgar mistake of not dreaming simply because you feel like Life is contradicting, and contradictory, to your fairy tale.

 

Personally I think it does no harm to sit down and say “I want the fairy tale” … and then see if it is the time to get your fairy tale. It does no harm because … uhm … what happens if you actually do make the pivot and get the fairy tale?

Sounds like it would be worth it.

what horrifies me most is

July 11th, 2017

 

completely useless me

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“What horrifies me most is the idea of being useless: well-educated, brilliantly promising, and fading out into an indifferent middle age.”

 

Sylvia Plath

 

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“My life amounts to no more than one drop in a limitless ocean.

Yet what is any ocean, but a multitude of drops?”

 

David Mitchell

 

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Being useless.

 

legacy great shit noticeWhew.

 

Can you think of anything worse than feeling like you are, or have been, useless?

 

Well.

 

Of course.

What is worse is actually being a useless fuck.

 

Regardless.

 

 

99% of us think we are smart <or smart enough>.

 

99% of us have felt a sense of promise.

 

99% of us want our Life to amount to something.

 

So what happens if that 99% actually thinks they may … uhm … be useless?

While I imagine depression or becoming extremely depressed would be the first thing most people would think about … ‘horrified’ may actually be the more appropriate sense.

 

Maybe it is a general sense of meaninglessness?

 

Ah shit … I don’t know.

 

But just thinking about the possibility of thinking I am useless is a fucking depressing thought. And I am not a wildly ambitious person and I think it would be pretty fucking depressing to think that way.

 

This came to mind after I had a discussion with one of the kindest, nicest, most generous … and smart … people I know.

 

falling down the rabbit hole

After scanning Facebook updates and thinking a little bit about Life and ‘what do I have to show for it all’ their mind, quite expectedly from my point of view, started going down the ‘fucking useless Life’ rabbit hole.

 

<note: I did remind them that Facebook is not typically where you advertise your losses, disappointments and failures but rather is a place where one goes to conflate their wins, supposed happiness and successes>

 

But the conversation did remind me that assessing usefulness is not an easy task.

 

Yeah. yeah. yeah.

 

We talk about integrity, doing things the right way, honesty and kindness as well as the infamous “a flower doesn’t judge itself next to the flower beside it … it just grows” but reality continuously punches us in the face with ‘proof, proof, proof.’

 

Where is the proof for your Life and usefulness?

 

And this gets even more difficult when you look around and see people who obviously are not doing things the right way, who have a dubious relationship with integrity, truth is something they store in some closet to pull out for special occasions and, yet, they have a lot of useful stuff to showcase proof that competition compare yourself to themin some way they have been useful.

 

Usefulness can occur in a variety of ways.

 

And 99% of us know that but it sure don’t make it any easier to actually not be horrified when looking around and assessing one’s own usefulness.

 

It doesn’t make it any easier when we realize we may actually be no more than one drop in a limitless ocean. Because I tend to believe 99% of us know that but felt we would be smarter enough, have enough promise and do things the right way just enough to be a little more than just one drop in a limitless ocean.

 

All that said.

 

Feeling useless, or feeling like what you have to offer is being wasted, or even feeling that doing it the right way and having integrity hasn’t got you shit compared to others assholes who have no real desire to do things the right way or do not really care much about integrity <unless they feel a need to check that box> … well … sucks.

 

I feel like I should offer some optimistic and hopeful and positive thought now … but I don’t really have one to offer at the moment.

Why?

Because what horrifies me is the thought that I may end up useless despite not being the dullest knife in the drawer, despite that fact I most likely still have some promise and despite the fact I imagine I would really like to contribute to Life in some positive morally driven thoughtful way.

 

Because what horrifies me is the thought that I could pass over into an indifferent age in which I would be viewed as useless.horrify this is bad

 

Because what horrifies me is that I do not have any advice or can even offer some semblance of an answer today.

 

Because what horrifies me is that I had no answer for the person who teetered on the edge of feeling useless … and, well, that kind of made me feel a little useless too.

 

And THAT horrifies me to no have an answer for someone else … because what happens if it is me at some point?

 

Here is what I know.

Just thinking about the possibility of thinking I am useless is a fucking depressing thought.

believing in something is powerful enough

July 7th, 2017

 

ideas dream make fly people think believe imagine educate

 

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“We are tossed about by external causes in many ways, and like waves driven by contrary winds, we waver and are unconscious of the issue and our fate.’

 

We think we are most ourselves when we are most passionate, whereas it is then we are most passive, caught in some ancestral torrent of impulse or feeling, and swept on to a precipitate reaction which meets only part of the situation because without thought only part of a situation can be perceived.”

 

Will Durant

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“Trust yourself. Create the kind of self that you will be happy to live with all your life.

Make the most of yourself by fanning the tiny, inner sparks of possibility into flames of achievement.”

 

—-

Golda Meir

 

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So.

 

good bad idea battle for path businessIt would be an understatement to say that the number of ways a leader can lead are so numerous it would most likely take a book to explain them all <and people have certainly tried>. Trying to simplistically suggest “this is the way to lead” is … well … simplistic tripe.

 

It would be an understatement to say that the number of ways a leader can articulate an idea for people to rally around and follow are so numerous it would most likely take a book to explain them all <and people have certainly tried>. Trying to simplistically suggest “this is the way to share ideas in a meaningful way” is … well … simplistic tripe.

 

That said.

 

Today I will talk about leaders and ideas and articulating ideas … let’s call it “the business idea” leadership challenge.

 

For those of us who have had the fortune, or misfortune, of walking the halls of management in business we have all crossed paths with all the scary tactics and rhetoric associated with leaders who cannot articulate an idea if they actually tried <and most do try>.

 

These are the leaders who do not really have the ability to articulate an idea well enough for the idea to gain traction and be implemented.

 

it exists truth example life ideas business

……………….. the idea ………………….

I sometimes believe what makes a good leader is the ability to articulate an idea so that <a> people can grasp it, <b> people can envision it as “something” tangible enough to want to hold it and <c> people can attach some emotional connection to it <ranging from ‘I believe’ to ‘passion’>. But many leaders just struggle with idea articulation and use a variety of tricks to present an idea in a way that encourages people to … well … believe in the idea.

 

To be clear.

This is more a discussion of the psychology of managing employees … let’s call it “believing management” more so than motivating employees.

 

This is more about unlocking employees – unlocking potential. I mention potential because that is what ideas do … they are like a powerful chip inserted into people which energizes, focuses and drives individuals <and inevitably the organization itself>.

 

And because of all of what I just said there are a variety of ways to create some energy behind ‘believing’ in an idea.

 

Us versus them.

War analogies wherein those who don’t believe in our idea are ‘enemies.’

The narrative behind the idea always seems to have a “good versus evil” aspect.

 

 

Two thoughts on that.

 

  1. Selective tactical ‘good versus evil’ leadership is appropriate. Sometimes you need to give an organization some “oomph” <a technical organizational behavior term> and this is an easy way to create some energy around the idea.

 

 

  1. Being reliant on “us versus them” narrative is lazy leadership. Yes. Counterpoints always provide some contrast which permits some clarity, however, an idea should be able to stand on a blank page in a blinding spotlight and create enough ‘belief’ in that idea that people will want to fill the blank white space simply because they want to … they choose to … not because they ‘have to.’

 

 

people crowd ideas together friends waitbutwhyBad leaders misunderstand leading with an idea.

 

They always feel like they have to have an enemy which the idea has to slay. Or they feel like they have to divide so that their idea looks bigger.

They have it wrong. And dangerously wrong.

 

Good ideas power up on their own. Good ideas have a size to stand up to … well … any size idea out there.

 

Good ideas encourage people to go out and evangelize not destroy or kill or attack. The belief in the idea, in and of itself, is enough to make people go out … sometimes attack bad ideas, more often defend the idea and all the time presents the idea as some desirable thing that anyone in their right mind should want.

 

I have always believed that if you have a good idea, and you have people who believe in that good idea, you shouldn’t worry about competition or naysayers & doubters but rather focus all your energy on … well … showcasing the energy of the idea.

 

Now.

To be sure.

 

If you talk with enough people who have managed groups & companies and you will notice that at some point someone will bring up “I have to be a psychologist.”

 

To be clear.

 

Do business managers have to be psychologists to be effective? No. not really.

But playing the psychologist role on occasion certainly doesn’t hurt.

 

I am chuckling. I am fairly sure what I am discussing has some high falutin’ organizational behavior ‘management principles’ published and formal white papers with long esoteric discussions on employee personality types and some personality testing voodoo and lots of ‘how to energize organizations’ crap.

 

Anyway.

 

Most good managers clearly understand that different people are motivated by different things and that different things can inhibit the potential of each employee.

 

Suffice it to say, in my mind, once you move past trying to motivate a specific individual one-on-one it really all comes down to one basic management principle: the idea.

intangibe idea yet to be future business

 

 

Simplistically every leader’s objective is always to free your employee to be their best and do their best. But sometimes this means stripping something away … and sometimes this means adding something … and it always means giving them something to believe in <not just do or ‘fight’>.

 

More often than not while you are leading your organization you invest gobs of energy focused on the pragmatic ‘here is what you need to do’ underpinnings crap which keeps everybody focused on the shit that keeps the doors open in the business every day.

 

But, at some point, you have to energize the attitude.

And that is where “idea” comes in. This isn’t really a vision … this is the idea of who and what the company is and the ‘belief’ which is kind of the unseen glue which makes “one, out of many.”

 

This idea is a heuristic management tool because while leading people certainly can contain some aspects of ‘enthusiasm management’ one of the most basic leader self-survival techniques you learn <or you will die> is how to manage without too much investment of self. Therefore I have always viewed “the idea” strategy think anger angry business ideas filteras the compass AND engine for the true potential of the organization.

 

Yeah.

 

As a manager you always hunker down on the pragmatic aspects of what needs to be done first.

 

Always.

 

It is kind of your heuristic trick to assess any attitudinal challenges to getting the frickin’ pragmatic aspect done.

 

But you always keep an eye, and an ear, open during the pragmatic ‘whether the shit will actually get done … and done as well as it can be done’ for the employee’s, and organization’s, idea ‘belief factor.’

 

And while Belief can come in all shapes & sizes & behaviors one thing remains constant … make the idea tangible and anyone can see it <rather than have it be some nebulous thing they have to define in their own heads>.

 

And it can get even tricky.

 

Tricky because the same employee who was bursting with blind belief one day will be the same employee sitting in front of you the next day discussing a completely different project or task … semi-frozen in ‘belief doubt’ or ‘belief confusion.’

 

Look.

 

The fundamentals of effective management are pretty much the same everywhere.

 

But, ‘idea belief management’ can, unfortunately, sometimes take a fine subtle touch … and most of us everyday leader schmucks aren’t always subtle.

Therefore, we tend to lean on “us versus them” and “we are at war” to create some sense of “we must defend this idea” rather than instilling the idea, of the idea itself, as thoughtful rabbit idea quick slowhaving value even in times of ‘non-war.’

 

Ok.

 

I imagine I wrote this not to offer any “how to” guide to anyone. I wrote it because I just saw someone aggressively and darkly outline a world in which the business idea was under attack and attempted to drive belief in the idea through ‘threat’ rather than ‘inner belief.’

 

And as I watched I thought “this person has no idea how to articulate an idea in a way that the idea itself exudes energy in and of itself.”

 

As I watched I thought “this person doesn’t understand that ideas don’t need enemies to be meaningful and powerful … believing in something is power in and of itself.”

 

Look.

 

I have different expectations for different levels of leaders and I certainly understand that when presenting or communicating things you gotta deal with what is in front of you and get shit done and get the best out of your employees. And sometimes you do whatever it takes in the context of the situation.

 

But.

And this is a big but.

 

A business cannot always be at war in order to justify, and formalize, the idea it idea think explode expandbelieves in. The idea, in and of itself, should be good enough … and articulated well enough … to be powerful enough for people to just believe in it.

 

I am not suggesting this is easy … but that is what separates a good leader from a crappy leader …the ability to make the most of an idea by fanning the tiny, inner sparks of possibility into flames of achievement.”

 

I imagine my real point is we should all be wary of the leader who can only articulate an idea through an ‘us versus them narrative’ or a divisive tone.

Why?

 

Because they are either lazy or they don’t know their shit.

 

Paddington goes home

June 29th, 2017

wondering i we could help you paddington

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“In London, everyone is different and that means that anyone can fit in.”

 

—–

Paddington Bear

 

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The great advantage of having a bear as a central character is that he can combine the innocence of a child with the sophistication of an adult. He gets involved in everyday situations. He has a strong sense of right and wrong and doesn’t take kindly to the red tape bureaucracy of the sillier rules and regulations with which we humans surround ourselves.

As a bear he gets away with things. Paddington is humanised, but he couldn’t possibly be ‘human’. It just wouldn’t work.

 

Michael Bond <Paddington author>

 

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Well.

 

paddington collection booksMichael Bond, the Paddington Bear author, died yesterday.

 

First.

 

Michael … thank you for a fabulous contribution to millions of people’s lives.

My sister and I poured through your books as children.

 

 

I still have the original set of Paddington books our parents bought for us and in the first book, A Bear Called Paddington <where the marmalade-loving bear from Peru arrives in London>, you would find a neatly placed label where my sister’s name is written as the owner of the book.

 

Second.

 

To many in this generation Paddington is a charming movie. But it is within the books where children find some of the lessons which bear fruit in growing up and viewing Life.

 

In general … it is a story about fitting in and helping someone fit in … and the struggles that inherently come with this.

 

While Paddington is a refugee … or a likeable harmless immigrant without a home … what child hasn’t found themself looking in the mirror thinking they were different? How many children have found themselves in a new school or a new home or a new neighborhood facing the struggles of what you think you know and what other people think they know? Paddington, as a bear, permitted any child to step into his life and see what he sees.

 

He also taught us we can change not by changing but by seeing things about ourselves or about Life that we have overlooked.

 

He taught us to always polite and well-meaning <always addressing people as “Mr.”, “Mrs.” or “Miss”> but through his simplistic well-meaning ways he is consistently faced with spectacular gaffe after spectacular gaffe within the traditional 1950’s middle class world.paddington paint smiles

 

He also taught us to view Life as if in a mirror to showcase some of the absurdities we place upon ourselves and … well … how we have a nasty habit of making the unimportant important and the truly important often gets overlooked.

 

For example.

When he makes his well-intended errors he finds that ‘very proper persons’ <adults and those in authority positions> tend to glare at him.

What does he do?

He responds with a penetrating, long hard stare of his own <thinking this is the proper response>.

 

Lastly.

 

One of my favorite parts is this:

 

Mary: We can’t just leave him here.

Henry: Of course we can, he’s not our responsibility.

 

Paddington is as much about the people around Paddington as it is about Paddington himself. Time after time in his simplistic slightly bumbling way he reminds people of … well … our general source of humanity.

 

Responsibility for others.

The importance of home.

Friends.

Intentions.

Perspective.

Not all mistakes are created equal.

 

Paddington bear book 1stThe list goes on and on.

 

Within a charming tale about a Peruvian bear in London a child gets glimpses of many things that adults seem to have forgotten.

 

Within this charming tale a child learns some of the little lessons parents forget to tell you when you are growing up.

 

Within this charming tale adults, like me, can pull a well-worn book off the shelf and be reminded that a good heart and good intentions can defeat the most established stuffy rules adulthood can often, quite absurdly, place upon all of us.

 

RIP Mr. Bond. Paddington finally found his home.

Enlightened Conflict