making things happen
===
“I propose to get into fortunes way.”
–
Arthur Wellsley (Duke of Wellington)
Ok.
This is about attitude and business.
I just finished reading Wellington: The Years of the Sword (Duke of Wellington’s biography). Written in 1950’s by his grand niece. Fascinating.
And while there were a number of thoughtful things … the above quote is from Wellington as he went to Spain to take on Napoleon (at Napoleon’s peak) is the quote that stood out for me.
So.
Great people have to have skill <he was a master tactician and excellent leader of men>.
But they also have to have attitude.
I put this quote side by side with his senior <in age>, Lord Horatio Nelson, who said <paraphrasing> “you can do no wrong by placing yourself as close to the enemy as possible.”
Attitudinally they sought action.
They sought putting themselves in situations where they would confront their enemy.
They sought to engage.
Well.
Think about that. And business.
So often businesses talk about ‘white space.’ In other words … seeking places their enemy is not.
What would happen if some business leader said “I propose to get in fortune’s way” (meaning I plan on engaging the enemy/competition)?
What would happen if some business leader said “I plan on placing myself as close to the enemy as possible.”
Wow.
Have to tell ya. That sounds different. And, frankly, it sounds like something I wish more companies would do. treat business like war.
Ok.
There is a time and place … and it can vary by category … but in my eyes too many companies are too nice <with regard to competitors>.
Regardless of whether you agree with that or not a business leader who would say something like this quote has a good confident attitude … with an understanding that losing is bad … really bad.
Wellsley got in fortune’s way. More often than not he gained fortune.
Nelson sought to put himself s close to the enemy as possible <fortune’s way> .
More often than not he gained fortune.
History remembers the heroes.
It remembers the great.
Why?
Because they elected to put themselves in fortune’s way. They elected to not really care about things like “white space” but rather simply focused on “owning the space.”
I often believe business leaders can learn more from military than they do … this is another one of those times.
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what your thoughts are now on what should be done, whatever it takes, whatever it takes to cross that dark bridge, when our plan burst apart, when plans fall apart, when the plan falls apart, when you start to suck stop, whole writing shit down topic, why can’t we just make it simple, will not teach you how to write, wish more companies would do, with moments you don’t suck, without that questioning, woefully inadequate data, words, words I do not have, words that become deeds, work is often up to people, worn old looking Elements of Style book, wrangled with the right words, writing is concise, writing malpractice, writing shit down, Writing shit down does matter, writing things down may be more important today, wrote their goals accomplished significantly more, you are not a failure because you fail, you can do no wrong by placing yourself as close to the enemy as possible, you can get pulled in so many directions, you cannot dwell on every moment that slipped by, you have your head up your ass
Written by Bruce
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