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“What I hate is ignorance, smallness of imagination, the eye that sees no farther than its own lashes. All things are possible. Who you are is limited only by who you think you are.”
–
Egyptian Book of the Dead
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There is gobs of advice information on how to communicate authentically but, in reality, authenticity comes from the soul; it comes naturally. So. I am dubious with regard to the value of the advice ‘how to be authentic’ information.
Anyway. I actually prefer discussing all of this is ‘being genuine.’
I call it genuine because authentic has become bullshit. Authentic has become business. It has become something you can learn to be – like a skill.
That’s nuts.
Frickin’ nuts.
To me it all started going awry through entertainers and people in the spotlight. I imagine every person who dances in the spotlight of fame gets coached and scripted and sculpted for the masses before stepping up to a podium or agreeing to accept the microphone and say something. I call it the ‘polishing of authenticity’. I will also call it, well, ungenuine. I would also suggest we don’t want scripted from the people we suggest we want to know about or just know.
Ah.
‘suggest’
Here is where Authentic really goes off the rails. While yearning for this thing we call ‘authentic’, we also relentlessly parse each tone, syllable, gesture, word & thought <although mostly that is speculation on our part on with regard to what they really meant when they said what they said>. And that is where this whole thing gets slightly odd <or absurd … if not sad>.
We cannot tell what is genuine and what is not, what is authentic and what is not. That is just batshit crazy. So we ask for ‘authenticity, seek authenticity, yet remain overly cynical of anyone actually offering authenticity and, worse, critique it fragment by fragment.
I put this in the same category as transparency. The only way to be transparent & believable is to be radically transparent. Similarly the only way to be authentic & believable is to be radically authentic.
Whew boy.
Ponder that.
Ponder how willing you are to be ‘believably authentic’ or, in my terms, ‘believably genuine.’
Ok. Let me make an example. Risking some shit from my readers, let me talk about Katy Perry <or even her ex,

Russell Brand> and authenticity and being genuine.
While people step up and speak as earnestly as possible and share truth and we consistently doubt them, there is Katy Perry who steps up in a slightly wacky persona <which you have to know is slightly scripted at minimum> and within the wackiness, uhm, seamlessly slides into a serious thought <reminder: she was quite articulate & ‘smart’ during the 2016 election>. People got confused. Well. Some people did. How could this wacky entertainer, sometimes quirky, be smart and articulate and serious.? Well. One would almost suggest she was, uhm, being authentic in all aspects of who and what she is.
Look. I am fairly sure she is one of the more truly authentic people out in the public eye today.
I just think it’s a little out of whack that we doubt the sincere and accept the absurd.
I just think it’s a little out of whack we doubt seriousness and only see the nonseriousness.
I also think it’s a little out of whack how much we listen or do not listen for ‘things’ (cues to judge).
What I mean by that is we listen very very <very> hard for things in which we can turn to and point out flaws & ‘lies’ & things that make the person saying them ‘less than.’ And, yet, we don’t seem to listen as hard for the nuggets they share in which we can look at them and think ‘more than.’ Well. That would seem to say more about us then them, no?
Ponder.
Every time she speaks she is entertaining.
Every time she performs she seems to love what she does.
Every time she has an opportunity … she offers up something bigger & more important.
How is that different from anyone being authentic? Isn’t that almost the definition of genuine?
You speak to engage.
You genuinely agree with what you say and how you feel about what you are doing.
Every time you genuinely feel like you have something to contribute – you offer it.
Yet. The price to being authentic seems to be she isn’t being heard for the really important stuff.
Yet. the price YOU pay to being authentic seems to be you are not being heard for the really important stuff.
What a wacky world we live in these days. Who knew authentic would be so difficult.
Yes. I purposefully chose a lightning rod ‘Hollywood liberal’ to make a point. Choose your own lightning rod and see if I don’t have a point.
Anyway.
Maybe we should listen to the people who get the microphone shoved in front of their face with a little less cynicism.
Maybe we should seek to find a little more trust that some people truly are trying to tell us the truth.
Maybe we need to get better at discerning genuine versus ‘faux authenticity’ (practiced sincerity … as if that is a ‘thing’).
Maybe we need to remember you can only see as far as you think <and only hear as much as you unthink>.
Lastly. A cautionary note for businesses & brands. Brands are not people, but genuine is genuine. Deciding to ‘be authentic’ is not something you ‘decide’, you just, well, are (or you are not). My caution is the natural cynicism people have about authenticity. Because if you noted that point above, and you nodded your head, well, take note that in business that cynicism increases exponentially. That cynicism demands you don’t ‘be authentic’; it actually demands that you are authentic.
Which permits me to end where I began. You can ‘be authentic’ and maybe you can learn some faux skill to be authentic, but if you are authentic you are genuine. And genuine is invaluable in the world of business.









business people also have an unhealthy relationship with tried & true systems & processes, mitigate risk taking to such an extreme level that change almost seems indiscernible and views any change as something that needs to be analyzed from every view imaginable before undertaking it
resources, money & time in order to meet executional demands and adaptation opportunities <therein lies a significant portion of the ‘tense-anxiety’ dynamic of a dynamic organization.




Survival. A topic we all care about. This quote should make everyone think about Life as well as with their business. I love this quote mostly because those with ‘brawn’ scoff at those with ‘brains’, and the ‘brains’ scoff at the ‘brawn’, when survival (
Just ponder. One of the most frustrating things in life is when you have done your best and yet things still go wrong. Or maybe you didn’t get to where you wanted to get to (what you were ultimately aiming for).


Well. There is no lack of articles on generational gaps in business and, yet, almost every one of them focuses on simplistic “generational characteristics”, “old versus young” and “what millennials want” and shit like that. Sure. Useful but I would argue all young people have always wanted a version of the same thing “do good meaningful shit without all the old people bullshit.”
Please note … I am not suggesting these 50somethings have to be as good as the young at technology or whatever new innovative techniques out there yet to be discovered, in fact, it may benefit them to not be or even try. Their value is in their heads and experience and the nudging of ‘what can be’ using selected knowledge from ‘what was.’
exponentially challenged with change and are not dealing with it very well <i.e., not letting go very well>. I believe it was a French sociologist, Emile Durkheim, who developed a psychographic method to establish different socio-cultural groupings <I believe it is called the Sinus Milieu>. Anyway. Basically it is a model that challenges us to think about behavior, preferences and cultural practices. The main premise behind the model is called ‘the lock-in principle.’ The principle simply states that if we get used to something we do not want to change our habits <or attitudes an beliefs> even if we are presented with something new or different that might be better. Simplistically it consistently shows <to a point that it is almost an unequivocal behavioral truth> that habit is stronger than the desire for improvement.

replaced with complicated constructs that leave most people in the dark.








trying to convince us reality is not reality, perceptions are what he and his merry band of liars say are truth, alternative facts exist and there is some alternative universe that he, and they, can only see.





So. This is about things you do in life and the remembrance of things past and the fact that in today’s society you cannot permit things you may, or may not have done, become lost and gone.





Look. I think it’s a little crazy when people say they deserve a chance or deserve an opportunity or even because they ‘worked hard’ that opportunity was deserved in some way. To be clear. I believe society should be fair in that if you present yourself, put forth the effort, you should get an opportunity.
Well. I think everything else I have written about Life and horse racing is almost irrelevant compared to that last thought.
Both of these pieces explored some of the societal challenges we face but, at their core, both revolve around what we view as fair – for I and We and Us.


