
————
“Consent yourself to be an organ of your highest thought, and lo! suddenly you put all men in your debt, and are the fountain of an energy that goes pulsing on with waves of benefit to the borders of society, to the circumference of things.”
Emerson
===
“Work, when its right, is a chance to collect the best sides of ourselves into something that is slightly more solid than the more fragile parts of our lives.”
Alain de Botton
===
Let me tell you what’s on my mind as we head into 2023 and whether we, as people and a society, have any chance of “pulsing on with waves of benefit to the borders of society.”
Which leads me to say I worry the world is getting stupider on a daily basis.
Ok. Not really. I imagine we are actually getting smarter every day, yet, the overarching public narrative just seems stupider every day – I mean that on a macro and micro level. It sometimes feels like smartness is whispering and dumbness is shouting. All of this dumbing down seems to center around real feelings of uncertainty, lack of answers, a cacophony of opinions suffocating facts and a general tension, and conflict, between the reality of complexity and the desire for simplicity. The consequence of all that is while the world is complex and dynamic and confusingly interconnected, we have become convinced simplicity is the key to, well, everything. We wield “simplicity is elegance” like a dull axe in a world demanding a scalpel. The truth is almost all hope, and possibilities, resides in managing complexity (if not the complicated) while fear and misguided action (including non-risk taking) thrives on simplicity. Within the wretched hollow in between resides much of the current narrative, and thinking, conflict. At this rate we have zero, null, nothing, maybe even less-than-zero chance of contributing any meaningful benefit to society.
Which leads me to my hope for 2023.
We should have more hope and possibilities than we could ever imagine. The more complex, the more uncertain, the more opportunity to not only imagine, but hope that what we imagine may truly be, is actually possible. Yes. Increased connectivity and interdependence actually increases the likelihood that we can shape a future we desire. We should be striving to inject more hope and possibilities into life, lives and society. We should be stripping away the fear infringing upon the possibilities.
The answer to this challenge, at least to me, resides in some intellectual aspects, i.e., what is going on in within mindsets, how we think and how we approach these things. So let me share what I believe would help us moving forward in 2023 to improve upon our hope and possibilities.
- Issue one. over-simplification

Suffice it to say we have devolved into a society of sound bites, binaries, memes and over simplification.
In business it seems to be all about simplicity.
In everyday Life it is ‘summarize it for me’ or ‘it’s simple <insert some explanation here>.’
In leadership it is just, well, dumb. Say some dumb unnuanced shit about things that truly demand some smart thinking and nuance.
In the end I can’t figure out if should be pointing the finger at us or them.
- Them because they think we are not capable of understanding some form of complexity and therefore they only offer up simplified versions of what needs to be done.
- Us because we either <a> demand a sound bite under the guise of ‘we only have time for the headline’ or <b> we only latch on to the fragment of the whole which we convince ourselves summarizes the whole.
Pick your superficial poison because I will point the finger at all of us and them.
Here is a Truth everyone really knows <albeit hesitant to admit>. Most things are just not that simple. An effect can have multiple causes and a cause can have multiple effects. I say this despite the fact naturally we would like all the dominoes to line up one after another and when one falls the next naturally is impacted and falls. We like linear “if this, then that” stuff and in today’s world if it doesn’t equate to that we begin thinking someone is hiding something from us and we begin to get suspicious about everything. Add in that we have convinced ourselves that we need to start by doing one thing and just do that one thing well. All of that is not only absurd, but unhealthy for a working society.
Life and things don’t really work that way. Maybe in a controlled test environment, but, in real Life, events are typically bombarded from a variety of directions and while not all ’causes’ are created equal <some can impact more than others> most things are too complex to be simplified into ‘one thing’ and I can unequivocally state no solutions can be simplified into ‘one thing.’
- Over simplifying simply means ignoring complexities.
- Over simplifying simply means being consciously, or choicefully, ignorant.
- Over simplifying simply means trouble in the long run.
Heuristically this simplistic bullshit (often just some fortune cookie wisdom) eases you through the moment only to have to doubly (or exponentially) invest energy later on to deal with the mess you ignored in the past. Instead of dumbing things down to some simplistic sound bite we need to raise the level of general understanding & knowledge (sensemaking) to the level of complexity of the ideas & systems and <frankly> the world in which we live within. I mean, seriously, Life isn’t simple so what makes us think over simplifying will offer solutions?
Anyway. Factually, seconds of involvement <sound bites> versus minutes of involvement <deeper complex discussion> has a direct relationship to degrees of real knowledge, i.e., seconds leads to shallow knowledge or let’s call it ‘less knowledgeable’ and minutes lead to something deeper. This suggests our love of oversimplification is a direct result of our ongoing belief there is not enough time to do everything we want to do. This is crazy. Nuts in fact. Oversimplification only gives us the appearance of effective time management and certainly doesn’t translate into effective progress. Why? Oversimplification under-assesses complexity, rarely demystifies uncertainty and is not particularly helpful in creating a foundation so that we can successfully rethink that which ‘is’ to find a path to “what we would like to be” (which is kind of a version of ‘future-proofing’ your Life).
Look. What I am suggesting is difficult, but it is certainly more effective in creating a better world. This means less ‘The Secret’ philosophy and more real thinking. Less positive attitude inspiration and more hard work behavior aspiration.
The fate of hope and possibilities lies in balance if we don’t invest in the hard work of ‘non over simplification’ because I can guarantee we will not solve any of the problems through simplicity.
“A game is a machine that can get into action only if the players consent to become puppets for a time.”
Marshall McLuhan
- Issue two. being intellectually insightful is about hard work.
Generally speaking, I don’t think people – including the younger generations – dislike working let alone hard work. Most people know work demands, well, working hard (at least occasionally). The issue we begin to run into is “doing the work” (rote, replication, doing what is asked) and “thinking through the work” (being smarter about what we do). Thinking and ideas are a dime a dozen, but good thinking & good ideas take hard work. I would suggest that good ideas cannot be decided by number of tweet votes in favor of.
Life and ideas is not American Idol or even some twitter poll. We are not all judges <and probably shouldn’t be on American Idol either>. Good ideas are rarely popular. In fact, as Howard Aiken said: “Don’t worry about people stealing an idea. If its original, you will have to ram it down their throats.” This really means that being intellectually insightful requires more than a surface ‘this is what I think’ tweet popular vote. If we really want to do what needs to be done to maximize hope and possibilities, we have to hunker down and work hard. Work hard in that we need to reassemble the present (knowledge) & rethink things by using all aspects including economic thought and philosophy and the past – all of which means dealing with ambiguity and contradiction. To be clear. I am not suggesting using what worked in the past. I am suggesting the future is yet to be designed and it will take all of our knowledge – past, present, possibilities/imagination – to create the future we desire.
And while you may balk at something like ‘intellectual insightfulness’ as too far reaching, suffice it to say, we just need to be smarter, less ignorant, more enlightened <open to additional thoughts> and more involved in the difficult and uncertain work of demystification of things and, well, just plain rethinking shit.
- Simply talking about world-changing ideas will not make the world change. Changing the world takes work, really really hard work.
- Simply having a positive attitude ain’t gonna work. Hard work will work. And in this case, I mean hard thinking.
- Simply ‘doing’ aint gonna cut it. We need to be smarter. And whether you think about thinking this way or not, it ain’t about staring off into space doing nothing, thinking is a blue collar job. It’s about work.
Issue three. innovation is not <just> technology.
Innovation is the lifeblood of not only business, but society & Life. It is the path to bettering lives. Period. Therefore, it demands we ‘consent to the highest thought.’ That said. For some reason we seem to be associating innovation with technology and just technology. Maybe worse we have begun thinking technology will solve everything <in some distant future>.
This type of thinking is lazy, not consenting to the highest thought.
This type of thinking leads us to possibly believe technology innovations will eventually solve all problems and maximize everyone’s Life as some point.
This type of thinking is called “technological determinism” and it is a very very dangerous path to walk on.
It’s a very dangerous idea because in reality if we focus just on technology as the solution, we may be preventing the real change we need and are certainly subjugating people, and human needs, to something – technology – that has no emotional investment in us as a human race.
Minds need to innovate too. Thinking and attitudes need to evolve and innovate.
New thought systems, economic systems and systems in which people live, eat and breath all need to evolve and, yes, that happens through innovation <whether technology is involved or not>.
Technology is simply a path that runs parallel to culture <or society> and each needs to be run at the same pace <or at least be run side by side on occasion>.
A truth is that technology outpacing society simply exacerbates the flaws and limits of the slower runner. If a problem is endemic to a system, then we run the risk that technology simply amplifies the problems. Technology and culture are entangled. Technology and people are entangled.
Technologies may enable new ways of doing things (not just doing but thinking) and this effects culture. I would suggest we flip that equation and say if we want to maximize technological innovation, we should innovate cultural/society structure and seek to augment it, to maximize its potential, through technological innovation.
At the moment it seems like we respond to technology rather than proactively drive technology.
Technology has certainly dramatically improved the overall quality of life. The paradox is that the system we have now may make amazing new technology possible, but at same time is creating such cultural conflict that maximizing technology toward a societal ‘what could be’ seems impossible.
We need to innovate the systems in which technology exists: economically, culturally, and philosophically. We need to intellectually innovate as a human race.
“Their most hopeful vision of the future is centred around compassion not convenience, emotional not artificial intelligence. The path towards this vision seems to require little technical innovation; it demands simply that people care about people – an idea so laughably naïve, yet so radically transformative.”
Kai
So. 2023.

Businesswoman changing reality of drought to spring season
Look. Hope and possibilities abound in today’s world, but they are rarely just given; they need to be earned and they demand consenting to our highest level of thought.
We need to begin rebelling against simplistic binaries and embrace the complex and nuanced truths that will move us forward. We cannot afford to be lazy thinkers. For in this type of laziness lurks ignorance and it is ignorance we should fear — not any ideological argument or technological innovation which inserts itself into our daily lives. And maybe that would be my hope of a cultural resolution for the new year: consent to avoid lazy thinking. For somewhere within that maybe we begin to create the fountain of energy that pulses on with waves of benefit to the borders of society. Ponder.
——-
“Consent yourself to be an organ of your highest thought, and lo! suddenly you put all men in your debt, and are the fountain of an energy that goes pulsing on with waves of benefit to the borders of society, to the circumference of things.”
———



Anyway. I would suggest the perfect formula for just about anything good in life, and business, is when you can inextricably tie strategy to tactics and tactics to strategy within a healthy mindset. Basically, if you can embed your strategy into each and every task or action that means everything you do is contributing to the objective you aspire to and provide some tangible substance to your mindset.

It was Marx who stated the more we advance into the new world, the more is economic life dependent on technical development. Life has almost become dependent upon the machines of life; kind of an insane skunkworks of progress. This gets exacerbated with the uncomfortable truth that as we, humans, derive our lives through increasing independence (skills associated with our economic progress) that farther our skills, focus and understanding draw AWAY from the machines of life. Our lives have become almost completely independent of the machines which, cruelly, are the origins of our independence. Yeah. Our own power and success and growth has no direct relationship with use of the machines. In an odd way machines offer the structural value from which we leverage our ‘transactional value’, but as we pursue our Life’s transactions, we have devalued the structure in place – until the structure is gone or broken. It is at that point that many of us, useless participants in the fixing or running of the structural machine, realize our value creation is threatened or modified and we are dependent upon (a) the machines and (b) the managers of the machines. Our relation with the machines of the world comes into a harsh light of reality and, well, its not pretty.
one could argue every advancement in the machine structure is existence itself – at least in most modern societies. Everything the machine structure touches transforms the humans and the human world. Machines and the machine structure have become a social necessity. but they also structure labor and has economic repercussions. The water flowing into every home and every apartment and every business is, well, planned, therefore, its lack of flow has become unplanned. Human freedom to pursue wealth and their lives really has no existence except to the degree that we are subject to the degree that machine conditions permit the means to be discovered. Which leads me back that ‘unplanned’ thought. To neglect the machine context of humanity is to live in a dreamworld, yet, we do so – all the time. Freedom is a condition of the machines. Yeah. Me. The guy who talks about humancentric and humans driving progress just said that. It is a bit humbling to be reminded that while many of us espouse that humans are at the center of all progress, that humans are often not the dominant variable in that progress and the reality is much of or existence can exist only in relation to not only other people, but the machine infrastructure. And maybe that is my point today. Water, computers, the internet, electricity … they provide us certain degrees of freedom to pursue many of the things in life. Let’s call them “the condition for a free and independent life.” When they get modified, even maybe in some smallish ways, everything else gets modified – even us, even daily life. Ponder.
Today I will argue that an increasingly complex dynamic world is a good argument for revisiting Utopian thinking. Complexity, and its close cousin uncertainty, tend to encourage some rational, more conservative, thinking. In other words, you will hear “we need to be pragmatic” a shitload more often the more dynamic and complex a business environment may be. But here is the truth. Connectivity and interdependence have possibly made things a bit more complex, yet, it has also opened up opportunities to, well, possibilities. The interdependence, from a pragmatic view, makes almost any utopian thinking somewhere within several degrees of a grasp. Yes. I just said Utopian thinking and pragmatism together (wrap your head around that contradiction). Personally, I believe Utopian thinking is an underrated aspect of humanity – a hopeful belief for not just better, but some best version of something. And I say that as a clearly pragmatic person. And when I bring up Utopia, I remind everyone the word “utopia” means “no place” so utopias are not necessarily meant to design specific paths to a desired space, they are meant to show us what’s wrong with the present state and strive toward possibilities. Now. The danger of the possibilities of Utopia, of course, are the false choices found within spectacular abundance of possibilities found within an everchanging dynamic environment. But recognizing that danger shouldn’t translate into acceptance of limitations, but rather see limitations as dynamic themselves.
One of the arguments for thinking about a Utopia is that you need to pry apart dystopia to get there. Pragmatically speaking the current system is made-up of three distinct parts that are connected: there is the machine of production, the distribution of that production to the people including transportation, and finally humans themselves. Today, distribution is not of the machine, but for the machine. This becomes important as more and more humans become part of the machine itself. What this means is that distribution, simultaneously, becomes in service to a machine-human world looping inextricably survival of both to both. Obviously, that doesn’t sound utopian even if it is not dystopian. As a consequence of this Borg-like system where humans gathered around machines was it actually forced humans to come to the machine – what I mean by this is an outcome was big cities. That continued to close the system thereby only emphasizing the dystopian features even while the machine encouraged everyone to think it was the path to Utopia. I could go on and on about other characteristics of what has become a dystopian, even if somewhat effective, world. here is where I circle back to the beginning of this segment – the three components. If we seek to not only envision, but create, a Utopia we must pry apart what appears to be inextricably linked and create a new world. Hopefully a better world.
“In order to create a smoothly running society, we need to both protect the here and now, and problem-solve and look effectively into the future. So it’s a good idea to have that in balance across society.”


<and the self identities that are inevitably attached to these beliefs>. Needless to say much of that backlash is a bit unhealthy and a lot unmoored to accepted reality.
Far too many loudmouthed people have ripped the meaning out of the word, twisted the value of the word making it seem valueless, and ultimately created an environment in which we demonize the entire process of trying to reach compromise.
compromise on a specific issue>. What this means is that, as with most things in Life, we enthusiastically embrace the conceptual behavior and balk at the actual behavior.
===
It is too simplistic to suggest any society, or nation, is divided. The reality is that society, and communities, have become fragmented, each isolating into its own cocoon of mindsets, attitudes, beliefs and even performative metrics (proof). If we step back, this is a natural consequence of years of rhetoric and unhealthy narratives. What else would we do after years of businesses suggesting business was a war and the other businesses were out to get us and it was a battle of us versus them, kill or be killed. Or your church is telling you only you will go to heaven and everyone else is designated for hell (or heathens). Or some Cause suggests it is Armageddon if you do not agree with them and if you don’t you are part of the problem. Even issues like climate change, abortion and vaccinations have become battlegrounds of us versus them. And the politicians, well, they are an onslaught of ‘the other party is evil and will destroy this country” or “that country is evil and out to destroy us” or whatever us versus them derivative they can create. Each, individually, divides, and each contribute to fragmentation. There are two main consequences to all this which leads to the creation of smaller groupings, communities, of like minded people:
Technology, in and of itself, is nothing. Without people, without people generating content, it is a passive tool regenerating itself to its own purposes. Yet. Once humans become involved technology begins to amplify – amplify divides, fragments, communities and tribes. It is within the fragmentation aspect in which we begin to pause on the benefits of technology with regard to society. The fragmentation, the phrasing of ideas, ideologies, values, norms and actual ideological commitments just begin to blur the greater truths associated with each. Fragments get emphasized to strengthens pieces of views all the while blurring larger issues and societal coherence. The extension of technology into our lives has only seemed to accomplish the fact that people everywhere sensing their control over their lives slipping away as the world becomes increasingly complex. With that mindset/belief people begin discerning specific scenarios within which they can find meaning, self identification & success and then go about creating a subsystem, a likeminded community, where desired actions and direction are created, further intensified by a sense of their own survival within the larger system. There is a general feeling of remoteness from the centers of decision making so they create their own decisonmaking centers. These choices are supported by a feeling (which becomes a belief) that those in power don’t care what “people like me think” which only increases an increasing sense how little capacity individuals, alone, feel they have to shape events. Individuals recognize they cannot flex power to manipulate any meaningful levers of control, they end up groping around almost desperately for ways to bring back some order and sense to their lives, and inevitably smaller likeminded communities are forged. What ends up happening is that society becomes an interaction between these likeminded communities and their changing micro boundaries at a community level all trying to exist in a macro larger system attempting to shape boundaries and pull levers itself for the collective good. The consequence of this conflict/tension tends to make the likeminded communities only double down and increase close identification with those within that particular group. This means that society has become fragmented and not divided.
In order to have some legitimacy and just survive within the larger system the likeminded communities construct scenarios, assume responsibilities, and assign analytics to everything they are involved in. In other words, likeminded communities have their own analytics, they have their own narratives and, unfortunately, sometimes they have their own facts. In fact, the larger the macro societal crisis the more likely it will involve a shift at the subgroup level performance criteria that they will attach to their own legitimacy. This expanded use of metrics may dispose people to rethink what has long been taken for granted and decide to shape their own performance criteria themselves. I would be remiss I remiss if I didn’t point out that media plays a role in subgroup performance criteria development. For example, what Fox News cites is important can often become a community criteria. This criteria becomes a measurement for the larger system – even if the larger system may not have the same criteria. So, while the larger system may actually be quite effective in totality, if not the very specific issue at hand, the performance analytics are not aligned and the conflict only creates further dissonance between the groups and the system.
community, from all views within a healthy community, to recognize that humanity – even theirs – is lagging our technology. It may be difficult for a fragmented society, specifcally the smaller communities themselves, to see beyond their loose talk about obsolescence and the rot at the core of our society and institutions and business when the existence of that community may be grounded in some apocalyptic view about every systemic crisis. It would behoove each of these smaller communities to understand it stretches credibility to extend each individual systemic indictment to the entire structure of business, government, justice, and institutions. Every debatable action does not demand some mandate to destroy the entire system and every disappointment or concern about the larger system is not a mandate to shrink away to a smaller community mindset. We need some optimism, not just in humanity, but in the grander systems and institutions. Not blind faith, but optimism. I always recommend reading Rutger Bregman’s Humankind to remind everyone about humanity. I recommend for the ‘We’, those who seek to find solutions to what seems like a dysfunctional society, we need to recognize the difference between fragmentation and divided because the solutions are different for each. Divided is about building bridges and fragmentation is about building coherence. Ponder.
The future is always dependent upon the development of talent. I don’t care if this is business, philanthropy, education, science, humanities or simply society in total, if you want to be better tomorrow than you are today as a civilization, you need to cultivate talent. When society loses its ability to cultivate talent the implications filter across society and all its trappings. First and foremost, the worst consequence is missed potential. Researchers called this “the lost Einsteins” or the talented overlooked (typically found in minorities and poverty/less fortunate) and it costs countries multiplicative-level potential innovation and thinking.
I would argue if someone cannot recognize their own talent is not that special, they will inevitably suck at cultivating talent. Why? Because you will only seek out the ones who have figured out how to run the ‘talent race’ well up to that point and attempt to capture them – no cultivate, just capture. Cultivating talent is not, and never has been, about just the best of the best. It has always been about maximizing each person’s potential (because everyone has some talent). Cultivating is not comparing the blooming flowers, but rather simply attempt to have all seeds bloom the best they can bloom and planting seeds of talent. Stewarding the transition from generation-to-generation transition is all about cultivating rather than capturing. We have a responsibility to the future to cultivate talent. Ponder.
I could argue this meaning issue is a consequence of a variety of things: increased globalization, cynicism of organized religion, consumerism, Taylorism, 24/7 internet and several things that have slowly stripped away some of the vestiges of meaning. The issue has become exacerbated by the fact we are now actively encouraging people to “find your Why.” In other words, we are asking people to stare into the void. By actively asking people there seem to be one of three outcomes; they discover no ‘Why,” they create some ‘Why”, or they actually do have some semblance of a “Why’. 2 out of 3 outcomes are horrible and the third outcome, I am guessing, is a fairly small percentage of people. So, while we have a real societal issue, we are actively encouraging people to pursue things that are most likely fool’s errands. The void will still exist and, well, its human to fill a void (by whatever means may be at hand). It almost becomes a battle between “I & the void.” And therein lies a bit of the issue at hand.
Simplistically, the consequences of a productivity-focused business world was increased consumption. This translated into actually BEING a customer or consumer was seen as the new success. We made consumption a measure of achievement and, as a consequence, created a society of envy and comparisons in which to be poor means having less than the average; even if the average is quite high and, ultimately, being seen as less than average. Yeah. Consumption has an ugly underbelly – the people who consume less. When society begins to split people by how much they consume, the ‘consumers’ see those who access safety nets as ‘exploiters’ who are simply not industrious enough to be able to consume. To be clear. This is not reality but rather perception and, in this case, this perception becomes a mental reality grounded in a general ignorance of reality. But that ignorance creates a void and, well, we know what happens with voids – they get filled. This warped version of meaning crafted a caste system of, uhm, meaning. A huge swath of business leaders misinterpreted Adam Smith to mean that if we each looked after our own interests some invisible hand would mysteriously arrange things out so that it all worked out for the best for all. We have propagated the rights of the individual and freedom of choice for all, but without restraints, without thought for our neighbors, and it has become license to do whatever you want to win at all costs and mere selfishness. We have forgotten that Smith wrote in a Theory of Moral Sentiments that a stable society was actually based on sympathy and a moral duty to have regard for your fellow human beings. The market is a mechanism for sorting the efficient from the inefficient, but it is not a substitute for responsibility or meaning.
An absence of meaning, of any degree or dimension, creates a void. And I would argue a really personal void. The type of void that either keeps you up at night or just nudges away at you fairly persistently. This persistence almost demands you do something about it. and, sure, you can watch Tedtalks, read books, whatever, but at some point, you want something tangible to show some progress against this brain worm chewing away at you. And with businesses constantly saying “buy me to solve X”, well, you jump on the consumption train. After awhile you point out to people how well you have done jumping on the consumption train often enough that the little voice in your head nudging you about ‘meaning & mattering’ gets shouted down just often enough that while you know you have a ‘meaning crisis’, it is no longer a “crisis crisis” to you personally. I would be remiss if I didn’t point out that a crisis is a crisis and all crisis demand a response at some point. And maybe that is my point. Maybe we should all, collectively, answer the crisis rather than constantly suggesting each person ‘find their why’ to only have them staring into some abyss. Maybe we should all see if we can address the void together. Ponder.
In the past week I told two people “change isn’t that hard” and, twice, received a fairly skeptical look. This is possibly one of the most consistent views I have that varies from the mainstream view. To be fair, maybe 12 years ago I was clearly in the change-is-hard camp. Since then, I have inched my way into the “(most) change really isn’t that hard” camp. Let me explain. Not all change is created equal (yet we far too often lump it all together), and, in fact, I would argue the majority of change is incredibly easy. Shit. I’d argue most of our change just happens and we ignore it (maybe because we don’t want to admit change is kind of naturally occurring). The difficulty is that we MAKE things hard so that it can seem like it is hard. The truth is, left to its own devices, change naturally occurs – individual, community, business, society. Change is almost like gravity. If that is true it would appear if change doesn’t happen, its because something, or someone, is fighting gravity – yeah, like people, us, humans. We are the change constraint.
some cases in order to reshape an organization to maximize its potential you have to deconstruct (all the way over to ‘purposefully destroy’ on the spectrum) informal networks. Institutional informal networks are social, economic, functional, but no sane business desires an ongoing battle within an organization of conflicting informal networks so i posit that in some cases purposefully deconstructing some of the informal networks as the way to open the way for new and better informal networks. To end this thought. I sometimes believe we do not talk enough about ‘natural resistance’, or institutional gravity, when talking about change as an accelerated effort to fly.
But people, we, you and me, are different.



Change isn’t hard. We do it all the time. Business does it all the time. And you know what? Everyone actually wants to change. I do not know one person who does not want to be a bit better tomorrow than they were today. And maybe that is what I miss most about being in advertising. On a really good day I was part of something that helped people be better. It was always some grand things, more often it was a little thing – offered reliability, offered some comfort, offered added value in a miserable day. But. It was something. And it was something that encouraged change in a positive direction.
==
It is a crazy, sometimes scary, world out there at the moment. No, I am not talking about crime or inflation, I am talking about the fact there is a robust alternative universe in America these days; divorced from reality. In this alternative universe, well, let’s just say that it is the reverse of reality. Up is down, they are the victims and you are the enemy of good.

To be clear. Perception is not reality and trying to create a universe based on perceptions is a hollow world. but it gets difficult when a president, from day one to, well, ad finitum, to constantly be trying to convince us reality is not reality, perceptions are what he and his merry band of liars say are truth, alternative facts exist and there is some alternative universe that he, and they, can only see <but its good>.